Planty: Redefining Plant-Based Convenience from the Heart of Park Royal
Based in Park Royal, Ealing, Planty has quickly become a standout name in the plant-based meal delivery space. Since launching in 2019, the company has combined sustainability, nutrition, and convenience to deliver chef-prepared, plant-based meals straight to doors across the UK. With a mission to make plant-based food accessible and enjoyable for everyone, Planty has seen remarkable growth - a 105% increase from 2024 to 2025 alone.
Now, with the recent appointment of two former allplants professionals - Samuel Rodriguez as Head Chef and Mimi Phillips as Freelance Development Chef - Planty is poised to elevate its offering even further. We caught up with Planty’s founder, Joe Lovell, to hear more about what makes Planty unique, what’s next for the brand, and how these new team members are helping push the boundaries of plant-based innovation.
Q&A with Joe Lovell, Founder of Planty
What is Planty, and what sets it apart in the plant-based meal delivery market?
Planty delivers delicious, chef-crafted, plant-based meals straight to your doorstep - no cooking, no washing up, and ready to enjoy in under 6 minutes. What sets us apart is our commitment to quality and convenience: our innovative meals are freshly prepared by our in-house chefs, then blast-frozen to naturally lock in nutrients and flavour without compromising texture. With Planty, you can save up to 5 hours a week - time better spent doing what you love, not cooking.
How does Planty ensure that each meal not only meets high-quality standards but also provides customers with the nutritional value they need?
All our meals are freshly prepared daily by professional chefs and blast-frozen to lock in flavour and nutrition. They’re made with whole ingredients - fruits, vegetables, legumes, nuts, seeds, and whole grains - to offer a balanced and nourishing plant-based diet.
With the addition of Samuel Rodriguez as Head Chef and Mimi Phillips as Freelance Development Chef, how will their expertise help Planty expand its meal offerings and continue innovating in the plant-based food space?
That’s exactly why they were brought on board. Samuel is now leading our in-house kitchen team, ramping up production, trying out bold new recipes, and ensuring our high standards remain rock solid. Mimi has already created three exciting new dishes for us. She brings a brilliant mix of creativity and culinary know-how that’s already having a huge impact on the meals we offer and the experience we deliver.
Hungry to try it out?
With over 46 meals available - including new high-protein options like Green Orzo with Cashew Stracciatella and the Protein Power Buddha Bowl - Planty meals start at just £5.80. Explore more at planty.uk.